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The most popular social network for young people is… this week in social media

Happy Friday everyone! Update / correction: last week I shared a story about an Australian of Vietnamese descent, named Phuc Dat Bich, was not allowed on Facebook. It turns out the whole thing was a hoax. Sorry about that! According to The Atlantic, the most frequently used social network is… texting! That’s right, texting beats out […]

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Using Facebook ads the right way

Happy Friday everyone! With over 1 billion active users, Facebook advertising can connect you with your audience at a relatively low cost — if you do it right. Here are some tips on targeting those ads correctly. Images and videos are some of the best ways to connect with your audience. Here are some tips on how […]

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Important social media news from the Federal Trade Commission: this week in social media

Happy Friday everyone! This week the Federal Trade Commission put forward some important disclosure guidelines on social media. Among other things they have clarified disclosing paid endorsements and the like must be “clearly and conspicuously disclosed.” This should be done anyway, as a matter of customer trust and sharing authentic content. The Red Sox decided to […]

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The best way to use video to make money is… this week in social media

Happy Friday everyone! This is perhaps the most important social media news item of the year. Nay, the decade. Have a look. Many people have asked me how to make video go viral. Frankly I don’t know how to do it, and I’m not sure if you should even try. Instead, focus on making great video […]

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Loose Tweets Sink Fleets – This week in Social Media

Happy Friday everyone! This week a remarkable story came out on the New York Times: author Jon Ronson interviews people who had their lives ruined by a single tweet. It’s a great read; have a look. And, a young girl Tweeted herself out of a job in Texas. While this was less dramatic than the previous story, it serves […]

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Get Ready for More LinkedIn Changes

Happy Friday everyone! Yay, more changes have come to LinkedIn! (That was sarcastic.) Take a look here to review some of them, and let me know if you have any questions. Here are six ways Instagram can help your business. Don’t underestimate the power of Instagram; it is a very popular social networking site, and odds are […]

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Understanding Social Media Risks: this week in social media

Happy Friday everyone! One very stupid used car dealership bullied a pizza delivery man, and the event was recorded on video. This stunt may well cause the end of their business, as well it should. Everything is recorded these days folks, so be careful out there. While we are on such a cheery topic, Entrepreneur Magazine lists 14 different ways social media […]

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Do You Know Which Video Broke YouTube?

Happy Friday everyone! Perhaps you have heard of the video Gangnam Style from Korean megastar Psy? Welp, this was the most popular video in YouTube history; in fact, it was so popular it actually broke their counter system. Read the full story. Personally I don’t get the appeal of this song, but I guess I’m just out of touch. And […]

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How to Handle Online Criticisms: This Week in Social Media

(Note: since I plan on becoming a turkey-induced zombie next Friday morning there will be no news round-up. Happy Thanksgiving and I will see you in two weeks!) Happy Friday everyone! FYI — I will be speaking on lead generation and social media on December 3rd in Morris Plains, NJ. Information can be found here. Join us! This week on […]

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A social network that pays you!

Happy Halloween everyone! This week on Social Media Unscrambled we had a blast and learned a lot from Mandy Edwards, of Me Marketing Service. If you want to learn about social media ads and etiquette have a listen! The other day a friend introduced me to a social network that actually pays you. If you would like to sign up […]

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